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- How to cut out Low-Value clients ✂️
How to cut out Low-Value clients ✂️
Hey,
Let's get honest for a sec about low value clients.
You're drowning in them right now, aren't you?
Running yourself ragged trying to keep everyone happy while your ACTUAL money-makers get your exhausted leftovers.
And deep down? You know it's killing your business.
→ But you keep doing it anyway. Because saying "no" feels scary.
→ Because surely you shouldn't put boundaries on who you take on as clients.
→ Because "the more the merrier right?"
Wrong.
Want to know what's actually damaging your business?
Letting your best clients suffer because you're too scared to tell the energy vampires "no."
Let me tell you about Craig (real story, fake name).
This guy was DROWNING.
Classic people-pleaser syndrome. Saying yes to everyone.
Working insane hours. Making zero progress.
Know what changed everything?
He finally got angry enough to do what needed to be done.
He looked at his client list and asked one brutal question:
"Who actually moves the needle in my business?"
The answer was like a punch to the gut. 80% of his stress came from clients bringing in 20% of his revenue.
So he did what you're afraid to do:
He cut ties with them. All of them.
Was it scary? Hell yes.
Did his business tank? Hell no.
It f*cking EXPLODED.
Because suddenly he had time, energy, and creativity for the clients who actually mattered.
Ready to stop being everyone's doormat and start running a real business?
One where people value the service you provide them with.
If this sounds like something you need to do. Grab some time with me and I'll show you exactly how to audit your client list and set boundaries that stick.
Have a great day,
Ian
📍 P.S. That voice saying "but I can't afford to lose any clients"? That's fear talking. And fear is costing you more than those low-value clients ever brought in. Let's fix that.
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