As entrepreneurs, we often get lost in our ideas.

We envision the perfect product, the flawless marketing campaign, or the ideal service.

We see what it could be in phase two or three, and suddenly, the idea of launching something now—something simple—feels like settling.

But here’s the hard truth I’ve learned over the last year:

If you wait for perfection, you’ll never get there.

When I was building this business to six figures, I faced the same challenge.

I had a vision of what I wanted it to be—what it could be—but I knew that if I didn’t start executing with simplicity and speed, that vision would remain just that: a vision.

So I made a decision.

Speed over perfection.

It wasn’t about cutting corners or delivering subpar work.

And phase one is all about execution—getting your ideas out there, testing them, learning, and iterating.

By focusing on speed, I was able to:

• Launch quickly and start generating revenue.

• Gather real-world feedback that helped shape the next steps.

• Build momentum that fueled the growth of my business.

The result?

Within a year, I’ve built a six-figure business—and it’s still growing!

The lesson here?

Don’t get lost in the pursuit of perfection.

Prioritize speed, execute with simplicity, and trust that phase two and three will come—but only if you take action now.

If you’re ready to stop spinning your wheels and start making real progress, I’d love to help you join our next group launching on September 17th.

Let’s book an ROI call.

We’ll explore where you are now, identify what’s holding you back, and create a plan to help you reach your next phase—faster.

Remember, perfection can wait—progress can’t.

Secure your spot in the program launching soon and let’s get started.

Talk soon,

Ian